C.R.D.O. ALELLA
The Denomination of Origin Alella, one of Spain’s oldest and smallest wine regions, wanted to refresh its communication and connect with a new generation of wine lovers. The goal was to build a coherent visual language for social media, increase visibility for member wineries, and bring a more human, approachable tone to the brand.
Below, a selection of visuals, videos, and performance insights created for DO ALELLA:
Through photography and video, we captured the Mediterranean landscape, sauló soil, and Pansa Blanca grape — as well as the people behind the wines. Natural, personal visuals and authentic storytelling helped humanise the brand.
In this project we are building a curated library of content that enhances the region’s visibility and consistency across platforms, supporting stronger engagement and long-term communication.